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There is a popular way to look for how far sites are in demand using the “Alexa Rank” of the website. It was retained by Amazon.com, Alexa is the knowledge pool of various collections of data around the internet which offers web traffic information and other marketing benchmarks. it can collect it from various browser extensions and toolbars. The main feature of Alexa is to archive the internet site content as much as possible like a way back machine which helps to provide the analytics purpose of competitor’s sites.
Alex is the best research tool to get more ways to improve your site performance and increase rank. It proc\vides the millions of web archive content and history of websites from browser extensions and toolbars. So you can analyze your competitor’s data and also you can do keyword research. It is the best option than way back machines which are trustworthy for most businesses seeking.
